Head tracking is a much anticipated next step for the gaming community, the ability to create 3D gaming experiences. In this video, the creator shows how this can be achieved using the existing Nintento Wii technology.
Retail behemoth Wal-Mart is tossing more than 1,000 magazines from the racks in its stores, sending yet another shock wave through the battered publishing industry.
Most of the magazines are small, and more than a few of the victims are titles that have long since stopped publishing, including Child, Celebrity Living, Elle Girl, Teen People, Suede, Shop Etc., Weekend and FHM. However, virtually no major publisher was spared.
Wal-Mart, which released its official purge list on Jan. 15, is believed to be ...
Telecoms companies are becoming increasingly keen to incorporate telematics solutions in vehicles, but how does the motor vehicle industry see the future of in-car video communications?
Recently article found on TelecomTV informs of a move toward broadband tv to vehicles.
BMW’s vodcast platform allows brand enthusiasts to watch Videos directly on this site or by downloading it to your portable device, such as the iPod or the PSP.
They are using the RSS-Feed technology that allows consumers to subscribe to a feed for information of interest. BMW produces video shorts that aid in delivering the brand experience.
Yoplait Yogurt runs a ‘change your life in 8 weeks’ campaign featuring the lives of 8 middle age women, in a quest to overcome. This campaign consisted of an 8 episodes (15mins) videos, which allow viewers to see the healthy choices Yoplait consumers are making.
This campaign in another in the line of successful subway commercials which featured the Gerald success story, which lead to increasing subways market share.
Video can be leverage in a deeper and more meaningful way to generate the brand ...
According to a recent Business Week article, Home Depot will offer video content and advertising on their website.
Homedepot.com generates over 4 million shoppers each week. Suppliers want to get into the public eye and are running video-based ad content through their consumer site. All these companies have signed on as advertisers.
“Our vendors can definitely do much more online than with their in-store displays,” says Greg Foglesong, director of Web marketing and sales at Home Depot in Atlanta. “Vendors can communicate their stories ...